The Fastest Way to Make Your Story
Headline-Worthy and Capture Media Attention
Learn how to craft a story that stands out, gets noticed, and earns the media spotlight.
What’s Keeping Your Story from the Spotlight?
You Have a Story to Tell, But It’s Not Getting Noticed.
You’ve built something incredible, but when it comes to media attention, it’s like you don’t exist.
Your Pitches Are Getting Ignored While Others Make Headlines.
You’ve sent emails, followed the advice, and waited. Silence. Meanwhile, others are getting the spotlight.
You See Others in the Spotlight and Wonder, 'Why Not Me?'
It’s frustrating when people with less experience or smaller wins get featured — and you don’t.
You Think Media Coverage Is Only for Big Names with Big Budgets.
It feels like the press only cares about celebrities and giant companies. Where does that leave you?
Your story has the power to inspire, influence, and create change.
Every day you stay unseen is a missed opportunity to make your mark.
Crafting Your Media Story:
How to Get the Press to Notice You
What You’ll Walk Away With
From Overlooked to In the Spotlight — Here’s What This Course Will Help You Achieve.
A Media-Ready Story That Stands Out
You’ll learn how to craft a story that captures attention, resonates with journalists, and positions you as someone worth covering.
The Confidence to Pitch Your Story
No more second-guessing. You’ll know exactly what makes a story media-worthy — and how to present yours in a way that gets a “yes.”
Avoid Common Mistakes That Get Stories Ignored
Journalists receive countless pitches. Learn what makes yours rise to the top — and what turns them away.
A Clear Understanding of What the Media Wants
You’ll see how to spot timely opportunities, tailor your story for different outlets, and give the media exactly what they’re looking for.
Tools and Templates to Make It Easy
With step-by-step worksheets and guides, you’ll have everything you need to shape and refine your story.
What’s Inside the Course
Lesson 1: What Makes a Story Media-Worthy? ••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••• Valued at: $97
Lesson 1: What Makes a Story Media-Worthy? (Valued at: $97)
Learn the key factors journalists look for and how to frame your story so it captures attention. You'll gain actionable insights backed by real-world examples.
Lesson 2: Craft Your Media Story Using the Framework •••••••••••••••••••••••••••••••••••••••••••••••••••••••••• Valued at: $197
Lesson 2: Craft Your Media Story Using the Framework (Valued at: $197)
Follow my step-by-step Media Story Framework to create a clear, compelling story. This framework alone can save you hours of guesswork and frustration.
TOTAL VALUE: $604
RETAIL VALUE: $ 297
TOTAL PRICE: $17
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Craft a Story That Gets You Noticed and Puts You in the Media Spotlight.
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I’m Lee Richter, and I know what it’s like to have a story worth sharing.
I’ve built and grown multi-million-dollar businesses, stood on stages around the world, and learned how to share stories that get noticed. But I’ve also been in that place where it feels like no one’s listening — where you know you have something valuable to say, but the media just isn’t paying attention.
I get it. And I also know how to change that.
I created Crafting Your Media Story because I believe every entrepreneur has a story worth telling. Not with stuffy press releases or exhausting PR campaigns — but by learning how to frame your story in a way that connects, resonates, and makes journalists want to cover it.
You don’t need a massive following or a big budget. You just need to know how to tell your story the right way. That’s what this course is all about.
Your story has power. Let’s make sure the media sees it.
AS SEEN ON
Trusted Insights from Entrepreneurs Who’ve Seen the Power of a Great Story
Caterina Rando, MA
Founder | Thriving Women in Business Giving Circle
Lee has so much business mastery. She is a marketing, branding, team management and operations expert. What I appreciate about Lee is that she wants everyone to win and while she is action oriented and completes projects on time, she is also committed to the way business is done and she does it with kindness and appreciation.
Cindy Eagar
Fintech Founder & Hedge Fund Co-Founder
She's a genius marketer!
If you want to make big, hugely successful things happen, Lee is your go-to!
Stephanie Bavaro, PMP
Operations Consultant | Fannie Mae
Her expertise in Marketing has massive breadth and depth as she consults and guides all business levels, from a solopreneur to large corporations. There are few people I adore and respect more than Lee Richter.
Adi Jagannathan
Founder | Framework Island
I’ve worked with Lee for a few years now and I’ve never seen someone provide value with the speed and quality that she does. With extensive PR, marketing knowledge combined with years of growing and selling businesses, Lee has a very unique entrepreneurial lens that all business owners should take advantage of and learn from!
Frequently Asked Questions
How long do I have access to the course?
You’ll have unlimited access to all course materials, including any updates we add in the future. Whether you want to revisit lessons, polish your story, or refresh your strategy down the road, it’ll always be available when you need it.
What if I’ve never pitched to the media before?
That’s exactly what this course is for! You don’t need any prior experience — just a willingness to learn. Crafting Your Media Story is designed to take you from unsure to confident, giving you everything you need to write a story journalists will want to cover.
Can I complete the course at my own pace?
Absolutely! The course is designed to be self-paced, so you can go through the lessons on your schedule. Whether you complete it in a day or spread it out over a few weeks, you’re in control.
Do I need a big budget or a PR team to get noticed?
Not at all. This course is specifically created for entrepreneurs, thought leaders, and small business owners who want to get noticed without spending thousands on PR firms. You’ll learn how to craft a compelling story that grabs media attention — no fancy agency required.
What if I’m not sure my story is media-worthy?
You might be surprised! Inside the course, I’ll show you how to find the most newsworthy angle in your story — even if you don’t think it’s headline material yet. Every story has potential, and I’ll help you uncover yours.
What resources will I get?
You’ll get two in-depth lessons, the Find Your Story Angle Worksheet, the step-by-step Media Story Framework, the Media Story Checklist, and 5 Real-World Media Story Examples. After completing the course, you’ll also unlock the AI-Powered Story Prompts Cheat Sheet. Plus, you’ll get exclusive access to my Legacy Building with Lee Community and Mentor Moments Newsletter for ongoing insights and support — all for just $17!
Can I really get media attention without prior experience?
Yes! Journalists are always looking for fresh, relevant stories. You don’t need celebrity status or an extensive background — just the right story told the right way. This course will show you how to make that happen.
How soon will I see results?
That depends on how quickly you apply what you learn! Many students craft their media story within a day or two and feel confident pitching right away. The tools you gain will continue to serve you anytime you have a new story to share.
What’s your refund policy?
Since this is a digital course with immediate access to all materials, we’re unable to offer refunds. I’ve designed this course to be practical and actionable, and if you’re ready to learn how to craft a story that captures media attention, you’ll find everything you need inside. I encourage you to read through the course details to make sure it’s the right fit for you. If you have any questions, feel free to reach out at [email protected] before enrolling!
I’m in! How do I get started?
That’s easy! Just click the “Enroll Now” button below, complete your purchase, and you’ll get instant access to the course. You’re just one step away from getting the press to notice you!
The Only Thing Standing Between You and Media Recognition is Taking Action.
Your Story Deserves to Be Heard. Take the First Step Today.
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